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Andrea Bustabade

Senior Producer

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Salesforce COP26

Climate Action COP26 Event

With Jane Goodall as our voice, the film "Evolution is Innovation", made a case for accelerating the global economy to Net Zero. Debuting at the 26th UN Climate Change Conference of the Parties (COP26), the film enjoined businesses, governments and individuals to join in the climate action fight.

Director: Renan Ozturk

Salesforce Wow

Salesforce has been around for over 20 years, and yet people still wonder exactly what it is they do. In order to improve their brand recognition and to define what it is they do, we set out to show how Salesforce helps companies provide delightful experiences that go beyond their customers’ expectations.

I helped the brand awareness team produce a campaign that aired during the Beijing Olympics which shows how Salesforce is behind many amazing customer experiences, whether it’s your airline upgrading your ticket to first-class or your favorite musician getting you a backstage pass – that’s kinda the magic of Salesforce.

Nest Father's Day

“Father’s Day” 

Director: Phil Montgomery

Nest Cam Outdoor

Nest “Mystery Solved” Integrated Campaign

An integrated, national launch for Nest’s first outdoor security camera.

Director: Norton

Nest Power Project

“Power Project”

One in five families in America spend more than 20% of income on energy. In this short documentary, you’ll meet some of the families dealing with the struggle every day. Learn more at nest.com/powerproject

Director: Sean Dunne

Nest Secure

Design and Product Videos that aired during launch of Nest Secure Home Alarm System.

Nest Cam IQ

Nest Cam IQ Campaign

Director: Glenn Martin

Nest Hello UK Launch

For the UK Launch of Nest Hello we combined digital and OOH with a focus on reaching home-owning commuters on their daily journey.

XBOX Halo Reach

Director: Jeff Linnell

Visitors to the Halo Reach site could manipulate a real-world robot to plot a point of light in a virtual tribute honoring fallen Spartan soldiers.

The robot was located at an undisclosed location in San Francisco and ran live for over 20 days, controlled online via the website. Each person could choose a point in 3D space and the robot would move to those coordinates to illuminate their chosen point. There were 54,439 points of light in the sculpture in total.

UC Berkeley

#INTHISGEN, an integrated campaign that invited people to imagine the future by following some of the amazing research projects going on across campus.  The work won an Education Industry Gold as campaign of the year. 

Audi A6

Launch videos for the Audi A6, including “Trick or Treat”, a National TV spot that aired during the MLB Playoffs.

Energy Upgrade California

“Who Are these People”

This spot details the everyday steps Californians can take to preserve their cherished environment - all via a call-to-action to a service called Energy Upgrade California.

Director: GMUNK

GAP Holiday

Director: Jesse Peretz

Whether its argyle with stripes or Flo Rida with Janelle Monáe, Gap's audience liked to mix it up over the holidays. The experience let people pair unexpected combinations of musicians, comedians and styles. There were so many potential combinations that it took a rocket scientist to create the editorial matrix to outline all of the possibilities. Fortunately for us, we had one on hand. 

NVIDIA SHIELD

“Anywhere Review”

Director: Rami Hachache

2K Games W2K16

Director: Anders Jedenfors 

Leap Motion

“Hands”

Director: Samuel Bennetts

Nike Kobe

“One Move Ahead”

Director: Jesse Dylan

Fable II

Director: David Lobser

Interactive campaign built upon the pillars of choice and consequence, the Fable franchise lets players influence their character and the story through their decisions.  

What I love about this campaign is how everything combined to connect the game experience to the online experience. Depending on how a user navigated our story, 1 of 5 rewards were theirs to keep. But unlike most experiences where the rewards are delivered online, ours were actually delivered in the game itself. 

Nike

“Nike Lab”

Director: Will Hyde/Superfad

XBOX 360 Slim Launch

“Slim Launch”

Director: Jeff Linnell

Visa

“Fishing”

Director: Jamie Rafn

National TV campaign.

Blue Headphones

Director and Photographer: Seamus Conlan

Nike EYS

“EYS”

Director: Lenny Bass

A Social program created for Nike Latin America to inspire women through dance workouts. First, we created a dance video with Nike athletes and an exclusive song by J Davey. Then, we shared the video and step-by-step choreography lessons via YouTube and regional social networks, asking fans to submit their own moves for an official video remix. 

Nike received over 250 video submissions of fans who were proud to star in an official music video, then aired on TV.

Video submissions took place both via YouTube and NikeWomen.com.

Raley's

The new Raley's "Shelf Guide" campaign.

This campaign started with creating a new system of icons, 23 in-store posters and 9 different short animations to live on Raley's social media channels.

Animation by: Lobster Studio

Salesforce COP26

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Salesforce Wow

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Nest Father's Day

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Nest Cam Outdoor

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Nest Power Project

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Nest Secure

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Nest Cam IQ

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Nest Hello UK Launch

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XBOX Halo Reach

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UC Berkeley

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Audi A6

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Energy Upgrade California

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GAP Holiday

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NVIDIA SHIELD

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2K Games W2K16

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Leap Motion

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Nike Kobe

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Fable II

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Nike

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Nike Lab

XBOX 360 Slim Launch

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Visa

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Visa Fishing

Blue Headphones

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Nike EYS

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Nike | EYS

Raley's

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Raleys

© Andrea Bustabade 2024